MauiPure LT rolled out in October, 2019. I art directed the sun product photo shoot as well as created all of the marketing materials.
MauiBrilliant was launched in 2017. I created all of the global marketing materials for this rollout.
A new High Contrast Dye was added to the MauiBrilliant lens for 2023. I was tasked with quickly coming up with a concept for illustrating this to the consumer, using a cutaway lens blank.